Using YouTube to Market – How to Market With YouTube

Why should you use YouTube for marketing? YouTube is the second most effective form of advertising online behind PPC and its free! YouTube is ranked fourth in the Alexa rating and is more popular than all the sites of the TV networks combined. Now that Google has acquired YouTube the company certainly has a lot more resources at its disposal.

How Do I Begin?

To begin using YouTube you will have to create an account by signing up. You will have created a YouTube account or channel. You will want to use your channel just like you would use any other socialboosts. Your goal is to get subscribers to your channel and to create relationships so that more and more people will refer your videos. To begin building a subscriber base you need to subscribe to other channels and start making positive comments on the video posts of others so that they will begin to reciprocate and subscribe to your channel as well. The more subscribers that you have the quicker your videos will be seen when you release them.

You will want to start creating videos that let people know who you are and what you are about. This will help people start to connect with you. Also, try to make videos that are fun and informative. The better the content the more likely that people will want to refer others to your channel. Don’t try to sell from your videos as this will turn people away after all how often would you want to watch an infomercial. Always try to give useful content. You can put a link to your website in the description of the video for people to see what you have to offer.

I Don’t Know If I Can Do This Kind Of Marketing

This form of marketing will be a little hard to do at first unless you are a natural born entertainer. But if you work at it and try to have fun you will be rewarded with increased business and you might make a few friends along the way. If you try it and it doesn’t work for you don’t worry it is free!